PBSNewsHour had a recent segment on how charities are turning to social media as a fundraising tool now more than ever. In the video, which is embedded below, Allison Fine from The Chronicle of Philanthropy is interviewed by Ray Suarez. I’ve mentioned Allison in a previous post. She creates podcasts on the topic of social media for the Chronicle of Philanthropy and you should check them out.
How is your agency using it as a fund raising tool in the new year?