Facebook changed their layout today. It’s different and in my opinion seems to be a knee-jerk reaction to Google+. Here’s a nice 7 point story on what the changes are and mean. What are your thoughts on the changes?
Tag Archives: mashable
Social Media Policies
Mashable has a nice story about why you should have a Social Media Policy at your agency. As more of your employees are likely Tweeting, posting to Facebook, and uploading videos and photos, you need to make sure they aren’t posting information about your agency without your agency’s permission. You need to protect your brand by avoiding HIPAA violations, general privacy and confidentiality issues, libelous or slanderous acts, and control what is said to the public by unofficial people who may be assumed to be speaking on behalf of your organization just to name a few. Having a policy in place that delineates who may or may not post on behalf of your agency that addresses this is vital.
The Social Media Governance website has 82 examples of social media policies in place at corporations. You should review these to see what you may glean for your own agency’s policy.
If you already have a policy in place and would be willing to share it, please send it to me at dtinker at achieva.info. I would be happy to post it here at this blog.
Filed under Education and Training, Policy, Tools
Another tool for your Social Media Toolbox
Here are 10 Must Haves for your agency’s social media policy. What, you don’t have one? Your not alone. But it is something you should really consider as it becomes a more important tool in your box of marketing and outreach tricks.
Here is a sample policy that you may want to use as a template for your own agency.
Filed under Marketing and Awareness, Policy, Tools