Captive Audience

A new study by Experian found that Americans spend 2 hours and 12 minutes on Twitter each month. The average time per session was 13 minutes and 12 seconds. This is 26 times the 30 traditional second elevator pitch. How are you using this time? Are you engaging your constituency during this 13 minutes and 12 seconds? If so what are you saying via social media?

three people in elevator talking

The study also projects that the amount of time people spend on Twitter per session will drop so your time to potentially engage others online will also decrease.

What are some tips you have on getting your constituency to interact with you online?

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